National Etailing and Mailing Organization of America
Marketing Circulation Manager

Job Postings From Our Member Companies Title:
Marketing Circulation Manager

Post Date
9/22/2014

Expiration Date
11/21/2014

Details:
Appleseed's has been providing classic, high quality apparel to women across the United States for over 65 years. Appleseed's mission is to provide excellence in style, quality and service to the fastest growing generation of women in history; the women Appleseed's serves are the baby boomers of today...the prime time women who feel the best things in life are for them.

We currently offer our specialty apparel through distinct catalogs, retail stores and the Internet. Appleseed's customers have come to expect the finest quality and value in apparel supported by the highest levels of attentive and personal customer service...along with our reputable 100% guarantee.

Marketing Circulation Manager

Position Summary:
Responsible for the development and execution of circulation plans, perform qualitative and quantitative marketing research and analysis, and support the marketing initiatives for all sales channels.

Essential Position Responsibilities:
• Execute circulation plans for multiple brands, as well as support multichannel efforts
• Analyze results and make recommendations for opportunities
• Develop marketing promotional offer plan
• Create print production instructions for brands, managing co-mails schedules
• Manage system maintenance of all campaigns by setting up offers, promotion codes and source codes for tracking
• Analyze and maintain detailed testing results, providing P&l’s, and breakeven analyses
• Develop historical performance database,
• Develop and maintain competitive analysis reports
• Analyze business trends and make recommendations from findings
• Monitor key file metrics: file growth, retention, attrition, cannibalization, LTV. productivity rates
• Forecast sales trends, produce marketing curves, and monitor file performance.
• Manage Appleseed’s reward card campaign, coordinating pre-approvals and monitoring conversion rates, and key business dynamics.
• Liaison with Credit Company for all processing, marketing and informational needs.
• Manage credit programs / marketing initiatives and track results.

Qualifications:
Essential Experience, Knowledge and Skills:
• Bachelor degree required. Apparel catalog or retail experience preferred.
• 4 + years’ experience
• Experience with catalog & web channel businesses preferred
• Strong verbal and written communication skills
• Ability to manage time in fast paced, deadline driven environment
• Ability to work effectively and creatively within a team environment as well as independently
• Proficient in Microsoft Office (Excel, Word, and Power Point)
• Experience with AS400/Commercialware backend or Micros Site Manager System a plus
• Experience with a query tool such as Smart-focus

Comments:
Appleseed’s offers a competitive salary commensurate with experience and an excellent benefits package including Health/Dental insurance, Life, Long Term and Short Term Disability Insurance, Flexible Spending Accounts, 401K Match, EAP, and Employee Discount. For consideration, please submit your resume, along with a cover letter and salary requirements to jobs@appleseeds.com.

Appleseed’s is an equal opportunity employer.

Image:


Employer:
Appleseed's

Email:
jobs@appleseeds.com.

Website:
http://bit.ly/1wGLb4v








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