Job Postings From Our Member Companies Title:
Email Campaign Specialist

Post Date
7/25/2014

Expiration Date
9/23/2014

Details:
About J. Jill:

J. Jill is a unique women’s specialty clothing retailer. With a passionately devoted customer base, a talented and dedicated in-house design team continually creating new collections, and a rapidly expanding multichannel business, it’s an exciting place to be.

What began in 1959 as one store in the Berkshires is now a national retailer of apparel, accessories and footwear. J. Jill uncomplicates a women’s life by giving her a stylish, easy, ready-for-anything wardrobe that lets her dress confidently and focus on enjoying her life. We offer friendly, guiding service wherever she shops: our stores, our website or our catalogs.

Located minutes from Boston in Quincy, Massachusetts, we have over 225 stores and a state-of-the-art contact and distribution center in Tilton, New Hampshire.

Job Summary:

This Email Campaign Specialist primary role is to develop and execute all Email HTML coding, QA, deployment and email response analysis utilizing the outside Email service provider’s application tool. This position is also responsible for implementation of coding multiple creative versions for targeted customer segment testing inclusive of variation of subject lines, banners, images and promotions.

50% of time will be on email campaign implementation and execution of email html coding, QA and deployment.
50% of time will be on email test strategy execution and multi channel response analysis.

Essential Functions:

• Develop and execute all HTML coding of customer emails including tracking parameters and image link optimization.
• Assemble and deploy outbound email campaign versions utilizing outside service provider’s application tool.
• Responsible for complete testing and QA of email functionality, tracking and display thru Litmus tool inclusive of testing links across multiple devices.
• Assist with weekly email multi channel response analysis and reporting including test version results utilizing service provider’s tool, Omniture and customer marketing database.

Qualifications:
Knowledge and Skills:

• Strong aptitude with MS Office tools, especially advanced Excel, Word and PowerPoint is required
• Must have a working knowledge of HTML coding
• Experience with Dreamweaver required
• Familiarity with testing methodologies and analytical best practices a plus
• Experience in a multi channel environment is a plus

Education and Experience:

• 4 year Bachelor’s degree in Marketing or Business discipline required
• 3-5 years of Marketing experience with a business to consumer company required
• Email Marketing experience required
• Familiarity with A/B testing methodologies a plus

Comments:
Interested in this opportunity, please email Trisha Cadogan.

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Employer:
J. Jill
Contact:
Trisha Cadogan, Senior Manager, Talent Acquisition

Email:
trisha.cadogan@jjill.com

Website:
http://bit.ly/1mNUWH1