Job Postings From Our Member Companies Title:
Web Analyst

Post Date
2/25/2014

Expiration Date
4/26/2014

Details:
We are a 67 year old family owned business seeking an innovative Web Analyst who is obsessed with data to support our goal of creating a best in class online experience that engages and excites our customer and drives our bottom line. This is no ordinary opportunity. This is an opportunity to shape the future of our business, to take a beloved brand with a loyal customer following and grow it into something incredible. The Vermont Country store offers a unique work environment with many progressive benefits in a rural setting for those who enjoy the outdoors and country lifestyle.

If you can answer Yes to the following then we want to hear from you.

Are you…

• Someone with a clear vision for creating an online experience that exceeds the customers’ expectations time and time again?
• A creative marketing entrepreneur that can leverage technology to gain customer insight in order to drive sales.
• Passionate about practical and hard to find products that delight customers with the memories they bring?
• Excited by the customer interaction and marketing opportunity found in social media?
• A disciplined project manager and trustworthy colleague?
• Familiar with a full range of market research methods?

Have you…

• A proven success record in a mid/large scale retail E-Commerce site?
• Successfully implemented and/or developed commerce reporting and analysis technologies?
• Driven significant growth through effective marketing programs and conversion rate increases?
• Created metrics and reporting systems that relay information and insight to key stakeholders?
• A demonstrated ability to translate data into actionable recommendations?

Are you ready to…
• Analyze traffic, behavioral and conversion data on an ongoing basis to identify trends, strengths and weaknesses, and provide business intelligence to upper management?
• Maximize customer LTV using Relationship Marketing best practices?
• Capture and integrate the voice of the customer and best in class trends to help create the ultimate online customer experience?
• Provide feedback and analysis to improve or enhance website content and email messaging with persuasive content and calls to action?
• Partner with the web merchandising team to effectively improve sophistication of product merchandising, search and content development?
• Stay ahead of the trends and be the authority on our competition and relevant industry trends?

Qualifications:
Qualifications
• BA/BS degree with strong GPA, MBA preferred
• 2+ years’ work experience in a web analytics role preferred
• Experience in an ecommerce retail environment
• Demonstrated ability to translate data into actionable recommendations
• Solid analytical thinker with a desire to drive business improvements
• Experience with web analytics tools (SiteCatalyst and Google Analytics), including technical implementation, configuration, and reporting
• Proficient with qualitative and quantitative research tools and techniques; knowledge of the following preferred:
o A/B and Multivariate Testing
o Analytics tagging
o Marketing Segmentation and personalization
o SQL experience preferred
• Demonstrated ability to effectively communicate with a diverse group of individuals, including senior management
• Ability to juggle multiple priorities simultaneously in a fast-paced environment
• Proven ability to interact effectively in a cross-functional team

Comments:
Please apply online

Image:


Employer:
The Vermont Country Store

Website:
http://bit.ly/1hv5g61