Job Postings From Our Member Companies Title:
Email Marketing Manager

Post Date
2/5/2013

Expiration Date
5/28/2013

Details:
Garnet Hill, located in the beautiful White Mountains of New Hampshire, is a fast-growing, high-end multichannel marketer specializing in original designs in clothing and home decor. Our employees are creative, hardworking, fun loving, and absolutely passionate about what they do.

Garnet Hill is part of Cornerstone Brands, a family of leading home and apparel brands including Chasing Fireflies, Frontgate, Ballard Designs, Grandin Road, Improvements, and TravelSmith. Cornerstone is a division of HSNi (Nasdaq: HSNI),a $3 billion interactive multi-channel retailer that offers an innovative, differentiated retail experience on TV, online, via mobile, in catalogs, and in brick and mortar stores.

We are currently recruiting for a Email Marketing Manager to join our Marketing Team.
JOB SUMMARY: Manage Garnet Hill’s email marketing strategy, planning, and execution with a focus on
increasing year-over-year incremental profit while supporting retention and acquisition strategies.

JOB RESPONSIBILITIES:
• Manage the planning, development, and execution of email marketing programs (mobile and web) including segmented campaigns and triggered at a seasonal and annual level
• Lead the development of programs to grow the contactable base to ensure the maximum numbers of customers are receiving emails
• Oversee and communicate analysis of email metrics on a weekly, monthly, and seasonal basis at the program and campaign level; communicate and apply key learnings to improve productivity
• Manage email calendar and operational details, and write effective creative briefs that include campaign objectives and strategic messaging
• Work with the Marketing team in developing and managing email campaigns that support strategic partnerships and other marketing initiatives
• Continuously improve key metrics and implement new testing, segmentation and contact strategies
• Serve as in-house expert on strategy, performance, technological and legal issues concerning email marketing
• Guide and manage external email vendor
• Analyze competitive marketplace and follow email trends
• Partner with other Cornerstone brands to cross-pollinate key learnings
• Manage the creation and maintenance of annual email marketing budget–revenue, expense, and enhancements
• Other responsibilities as directed and necessary for the business

Qualifications:
EDUCATION/EXPERIENCE:
• Bachelor’s degree in Marketing or related field
• 5+ years experience in roles of increasing responsibility in email marketing, preferably in a multi-channel environment
• Research and/or survey tabulation experience preferred

TECHNICAL KNOWLEDGE/EXPERIENCE:
• Proficient in Microsoft Office tools
• Working knowledge of HTML
• Working knowledge of email Marketing Management programs

SKILLS:
• Extensive knowledge and hands-on experience managing email marketing programs
• Proven ability to translate analytic data into strategic ideas
• Demonstrated strategic and tactical skills with proven attention to detail and excellent follow-through
• Excellent relationship-building, communication, and project-management skills with the ability to motivate and influence cross-functional teams
• Proven problem-solving skills
• Ability to take on multiple projects under tight deadlines
• Excellent time-management and organizational skills
• Flexibility to react to a fast-paced corporate environment
• Ability to work and communicate effectively in a team environment

Comments:
In addition to a high energy, team-based environment we offer great career potential and a competitive compensation and benefit package, including:

• Matching 401(k)
• Medical, Dental & Vision Insurance
• Flexible Spending Accounts
• Life Insurance
• Short & Long Term Disability Insurance
• Employee Discounts on Cornerstone & Home Shopping Network Products
• Paid Time Off
• Discounted Group Auto & Property Insurance
• Employee Assistance Program

Interested in joining this small company with big company advantages? Please send a cover letter, resume and salary requirements to:

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Employer:
Garnet Hill, Inc.
Contact:
Human Resources

Address:
231 Main Street
Franconia, NH 03580

Work Phone:
603-823-5545

Fax:
603-823-7404

Email:
humanresources@garnethill.com

Website:
http://bit.ly/XmgSMu