Job Postings From Our Member Companies Title:
EMAIL MARKETING MANAGER
Post Date
3/18/2014
Expiration Date
5/18/2014
Details:
Vantage Deluxe World Travel directly markets travel to the mature market through print and online channels. When you join the Vantage team, you become part of a global company headquartered in Boston since 1983. Our worldwide teams work together at every level to provide exciting, culturally enriching travel programs to destinations on all seven continents. If youre passionate about the world, committed to quality, and have a can-do attitude, you should consider joining us!
Summary
Responsible for email marketing and analysis including generating email campaign reports to track performance and effectiveness of strategies and daily campaigns. Supports Interactive Marketing initiatives, including creation of email promotional plans, project management of email related projects, vendor management, scheduling and building multi-channel promotions.
Responsibilities:
Responsible for email marketing analysis, identifying areas of opportunity and monitoring competitors.
Project Management for Interactive marketing initiatives. Includes working with web development vendor to create, test and approve web forms, landing pages and trigger campaigns.
Creates and manages email schedule. Include overseeing strategy and execution of corporate email campaigns. Track open and delivery rates, and monitor according to spam regulations.
Plan and drive e-append plan from selection of vendors & negotiation of rates to merging of records to database.
Presents email program analysis and recommendations with key internal partners for ongoing optimization.
Ensures utilization of best practices and compliance around permission-based marketing, privacy, spam regulation, and deliverability, email browser compatibility, and evaluates other ongoing technical needs
Acts as liaison between IT and its members to diagnose and resolve any email related problems that may arise
Coordinate activities with Online and Offline marketing, Customer Care, Product Marketing, and Operations to ensure program success.
Manages company email lists, by performing list pulls, list hygiene and segmentation
Manage day-to-day relationship with ESP and help ensure Vantage adheres to email best practices.
Other duties as assigned
Qualifications:
Extensive experiences with email marketing, agency or client-side, with consumer experience a plus.
Strong ability to effectively work cross functionally within a large organization and with external partners.
5+ years product and/or consumer marketing in the travel space preferred
Ability to work autonomously in a fast-paced environment
Strong Project Management skills
Excellent communication skills, organizational skills and detail orientation
Analytic approach to business - know the numbers and use them to drive decision-making
Bachelor degree in business, marketing or communications related field
Understands email marketing best practices
Ability to plan, prioritize and execute a variety of sales enablement marketing programs and deliver against goals and deadlines
Experience managing and coordinating multiple projects across internal teams
Vantage values motivation, commitment, initiative, and a sense of humor. Were looking for team players who thrive in a diverse and dynamic work environment. If you think you fit the bill, we invite you to apply online today
Comments:
Vantage offers competitive salaries and benefits which include, medical, dental, 401(k), travel discounts, MBTA contributions and more...all in a casual environment, conveniently located in downtown Boston.
If you have the right background, excellent communications skills, and the motivation to succeed, we want to hear from you.
EQUAL OPPORTUNITY EMPLOYER:
Vantage Travel is an equal opportunity employer; applicants are considered for all roles without regard to race, color, religious creed, sex, national origin, citizenship status, age, physical or mental disability, sexual orientation, marital, parental, veteran or military status, unfavorable military discharge, or any other status protected by applicable federal, state or local law.
Image:
Employer:
Vantage Deluxe World Travel
Contact:
PLEASE APPLY ONLINE
Website:
http://bit.ly/1ifCoQT
Unable to open remote file.