National Etailing and Mailing Organization of America - National Etailing and Mailing Organization of America
E-Commerce Acquisition Manager

Job Postings From Our Member Companies Title:
E-Commerce Acquisition Manager

Post Date
1/25/2012

Expiration Date
3/24/2012

Details:
Under Armour is seeking an E-Commerce Acquisition Manager to work within the E-Commerce Marketing Department. This position is responsible for running the existing UA Affiliate program, manages performance of the Comparison Shopping Engines (aka Price Comparison sites) and places periodic banner/display advertising. Must possess strong vendor relations, project management, communication and analytical skills. Direct experience with direct-to-consumer e-commerce or multichannel marketing preferred.
What does this opportunity give me?
• Chance to work in a fast-paced, dynamic, results-driven environment
• Ownership. Own your job and be accountable for your work.
• Exposure. The ability to partner with business units across the organization.
• Growth. Potential for career growth is a company initiative.
• Pride. Work for a brand that delivers a consistent message every day.
What will I do at UA?
• Manage the Under Armour Affiliate Program by adding new affiliates, optimizing existing affiliates and scoring significant strategic and tactical wins with key partners in the channel.
• Provide leadership and continue to grow our Comparison Shopping Engine Program (aka price comparison sites).
• Deploy tests of display and targeted advertising via banners
• Analyze and provide reporting on program KPI’s – identifying opportunities for growth and improving efficiency
• Manage programs within acceptable levels of advertising spend, contribution and customer long term value
• Assist with periodic reporting (weekly, monthly) on campaign performance
• Liaise with UA internal stakeholders and third parties responsible for program execution
• Execute trend analysis, monitoring and competitive benchmarking


Qualifications:
What does UA need from me?
• Ability to work autonomously and be a “self starter”
• Strong drive for continuous improvement – maximizing growth, accelerating the rate of new customer acquisition and improving program profitability
• Ability to negotiate and partner creatively with our vendors –entrepreneurial attitude
• Advanced knowledge and use of Microsoft Excel for presentation of reports and data
• An analytical, problem solving and results-driven approach to e-commerce challenges and opportunities
• Strong problem solving, decision making and analytical ability
• Demonstrated flexibility- adapts to a changing work environment while meeting company and department milestones
• Must be willing to work in a fast-paced environment with an openness to change as our company grows
• Maintain a positive, enthusiastic and energetic demeanor which helps foster an upbeat working environment
Other skills and abilities
• Experience using statistical techniques to evaluate marketing tests
• Experience with automated campaign management or segmentation tools
• Knowledge/experience with order allocation methods/best practices
• Ability to work with API’s and monitor/manipulate data feeds


Comments:
What else do I get?
• Comprehensive benefits program
• Amazing company culture and team environment
• Guard rails to work between, not a box
• Ownership in the brand with our Employee Stock Purchase Program
Under Armour is an Equal Opportunity Employer and we are committed to diversity in the workplace. We encourage qualified diverse candidates to apply. Under Armour does not discriminate against any candidate on the basis of race, gender, disability, religion, national origin, age, or any other protected category.


Employer:
Under Armour

Website:
http://www.underarmour.com/








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