Job Postings From Our Member Companies Title:
Paid Search Specialist

Post Date
1/18/2016

Expiration Date
3/17/2016

Details:
Bright Cloud Marketing is a boutique digital marketing firm located in Boulder, CO. For nearly a decade Bright Cloud has been helping leading ecommerce and etail companies get better results from their search, display, retargeting and comparison shopping channels.

Opportunity
Bright Cloud has grown organically for the last decade keeping its focus on personalized service, where the quality of results and the quality of their client relationships have been more important than expansive growth.

This is an exciting opportunity to join a highly regarded agency in the multichannel marketing industry at a senior/impact level. The right individual will leverage their digital marketing experience to become an integral part of the agency leadership team.

Location
Although Bright Cloud would like this new member of the team to enjoy the 300 days of sunshine their Colorado location offers, they understand the difficulty in making such a huge life change. The right individual would be able to work remotely as long as they make a commitment to address the challenges of being part of the team yet working remotely.

Responsibilities
• Manage client relationships as the key point of contact with the goal of fostering long-term business relationships and continued growth
• Establish and oversee the development of best practices (client and agency) to continually drive incremental value and return on the client’s investment
• Optimize paid search spend for a set of retail clients, including: set up of new account, campaigns, keyword development, ad copy testing, optimizing bids, budget management and landing page strategies
• Identify and test growth opportunities for clients
• Conduct bi-weekly and quarterly strategy client calls
• Consistently focused on knowing and meeting client performance metrics
• Provide written client recommendations and assessment of results
• Participate in and/or lead projects to improve our processes and service offerings
• Work with our CSE manager and Marketing Assistants to provide great service to our clients


Qualifications:

• Minimum 3 years experience as Paid Search Consultant or Paid Search Director/Manager at a merchant site.
• Proficient in Search Marketing consoles of Google Adwords/Adwords Editor and Bing AdCenter/MSN Desktop and Yahoo Gemini
• Highly Proficient with Google Analytics
• Experience in bid/campaign management tools such as Marin and/or Acquisio
• Experience with remarketing vendor such as Adroll and Criteo
• Highly proficient in excel with the ability to analyze client's performance results and develop specific written recommendations
• HTML coding, Photoshop, SEO, Social Media experience a plus
• Excellent client management skills
• Sense of humor and willingness to help other team members
• Be open to learn and teach others

Some other important traits we’d like to see

• Spidey-Sense: Has good marketing instincts. When they suggest approaches that nobody on the team has thought of, it immediately strikes everyone as obvious.
• Gravitas: Makes clear and compelling points, either emphatically or diplomatically. Deftly moves discussions forward in a way that involves all participants and makes them feel included in the process.
• Jack of All Trades: Everyone here does a little of everything, a strong generalist is needed.
• Adhesive: Serves as the glue that keeps the teams together
• Has a Funny Bone: We like people who have a sense of humor. We do like to have fun and poke fun at each other.

Comments:

To apply, please send your resume & cover letter to Champion@brightcloudmarketing.com with *Job Opportunity* in the subject line.

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Employer:
Bright Cloud Marketing

Email:
Champion@brightcloudmarketing.com

Website:
http://bit.ly/23aH3Lz