National Etailing and Mailing Organization of America
Marketing Analyst

Job Postings From Our Member Companies Title:
Marketing Analyst

Post Date
2/20/2015

Expiration Date
4/21/2015

Details:
Coldwater Creek has many exciting and rewarding career opportunities at all levels in its Hingham, MA headquarters. Coldwater Creek is re-launching as a direct only business which allows you to combine your skills with a new company that has a rich history of great style and customer service.

This position is responsible for assisting in preparing and executing direct mail plans to meet revenue and house file growth targets through effective product database management and planning, analyzing and implementation of mailing campaigns.

Responsibilities include customer house file selection & segmentation, forecasting, and data analysis to create optimal circulation mail plans and new product system set-up. Learn the day-to-day strategy of the catalog business maintain and organize Excel spreadsheets utilizing advanced functions such as Pivot Tables, conduct square-inch analysis of catalog pages for merchandising, catalog setup and analysis, including front-end offers and back-end reporting, update daily sales reports, determine appropriate up-sell product pairings for customer service to utilize on phone orders for each catalog, forecast orders and demand for operations planning and scheduling. Analyze results of past product placements and determine placement strategy. Manages various marketing projects as requested/assigned. Function as an analytical resource to the organization including presentations, reports.


Qualifications:
BA/BS degree in Marketing, Finance, Economics, Statistics or a related field, 0-3 yrs experience in catalog/direct/database marketing and execution. Strong analytical and systems skills, including Microsoft Word and Excel, experience using advanced Excel functions such as vLookups and Pivot Tables is strongly preferred. Great attention to detail and organizational skills. Creative, innovative thinker who possesses intellectual curiosity and is willing to ask questions and challenge the status quo. Ability to effectively communicate with cross-functional teams.

Comments:
The company offers a competitive compensation and benefits package. For any inquiries or to apply, please email a resume to jobs@coldwaterdirect.com.

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Employer:
Coldwater Creek

Email:
jobs@coldwaterdirect.com

Website:
http://bit.ly/1JufTb6








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